Ferrari Buyer’s Tour

Created for true Ferrari lovers and luxury travelers alike, the Ferrari Buyer’s Tour is a once-in-a-lifetime journey into the soul of Italian performance. Go beyond the showroom with an immersive Ferrari experience in Modena, then indulge in private touring, world-class cuisine, and hand-selected luxury hotels as you travel through Venice, Florence, Rome, and the Amalfi Coast – where passion, precision, and prestige define every mile.

A picturesque view of Italian coastline with clear blue waters.

Top Highlights

What’s Included

We design unforgettable and luxurious journeys just for you. Our bespoke trips include:

Itinerary

Arrive in Italy

Venice

Upon arrival in Italy, you’ll be met by your private chauffeur and transferred to Venice, passing through some of northern Italy’s most picturesque landscapes. Enter the city in true Venetian fashion by private water taxi, gliding across the lagoon to your hotel. The remainder of the day is yours to relax and absorb the unmistakable atmosphere of La Serenissima.

SUGGESTED ACCOMMODATION: hotel Monaco & Grand Canal

Venice

Begin your morning with a timeless gondola ride through Venice’s quiet canals, offering an intimate perspective of the city. Later, enjoy a private walking tour that brings Venice’s history and artistry to life, followed by a boat excursion to the colorful islands of Murano and Burano, renowned for glassmaking and lace traditions.

SUGGESTED ACCOMMODATION: hotel Monaco & Grand Canal

Venice to Modena

Meet your chauffeur and depart Venice for Modena. En route, stop at a carefully selected winery in either the Veneto or Emilia-Romagna region for tastings and a leisurely lunch. Continue onward to Modena and settle into Donna Luisa House, your elegant base in the heart of Emilia-Romagna.

SUGGESTED ACCOMMODATION: Casa Maria Luigia

Modena

Today is dedicated to Italy’s legendary automotive heritage. Visit the Ferrari Museum in Maranello, along with the nearby factory experience, gaining insight into the craftsmanship behind one of the world’s most iconic brands. Enjoy a Ferrari-themed lunch before returning to Modena.

SUGGESTED ACCOMMODATION: Casa Maria Luigia

Modena

A full immersion into Emilia-Romagna’s celebrated food culture. Visit a traditional acetaia to learn the art of balsamic vinegar production, followed by stops at a Parmigiano Reggiano dairy and a Parma ham producer. A day designed for those who appreciate Italy through its flavors.

SUGGESTED ACCOMMODATION: Casa Maria Luigia

Modena to Florence

Depart Modena for Florence, the cradle of the Renaissance. Upon arrival, check into your hotel and enjoy the remainder of the day at leisure, perhaps wandering the historic streets or relaxing with a glass of Tuscan wine.

SUGGESTED ACCOMMODATION: hotel Minerva
 

Florence

This morning, visit two of Florence’s most important museums: the Uffizi Gallery and the Accademia, home to Michelangelo’s David. In the afternoon, enjoy a guided walking tour focused on Florentine architecture, Medici history, and the city’s vibrant coffee and gelato culture.

SUGGESTED ACCOMMODATION: hotel Minerva
 

Tuscany Wine Day

Spend the day exploring the Tuscan countryside on a full-day wine tour. Travel through rolling vineyards and medieval villages, including a visit to the enchanting hill town of San Gimignano – a quintessential Tuscan experience.

SUGGESTED ACCOMMODATION: hotel Minerva
 

Florence to Rome

Travel by high-speed train from Florence to Rome. Upon arrival, settle into your hotel and enjoy your first evening in the Eternal City, where layers of history unfold at every turn.

SUGGESTED ACCOMMODATION: Manfredi Hotel

Rome

Join a guided tour of the Colosseum and Roman Forum, bringing ancient Rome vividly to life. The afternoon is free to explore at your own pace – perhaps a café stop or a stroll through historic piazzas.

SUGGESTED ACCOMMODATION: Manfredi Hotel

Rome (Vatican City)

Spend the morning visiting the Vatican Museums, the Sistine Chapel, and St. Peter’s Basilica with a knowledgeable guide. The afternoon is yours to relax or continue discovering Rome independently.

SUGGESTED ACCOMMODATION: Manfredi Hotel

Rome to Naples to Sorrento

Take a high-speed train from Rome to Naples, where your driver awaits. Sample traditional Neapolitan sfogliatella before enjoying a guided food market tour with history and lunch at Sorbillo’s. Continue south along the coast to Sorrento and check in for a four-night stay.

SUGGESTED ACCOMMODATION: Ara Maris Hotel

Sorrento

A full day at leisure to relax and enjoy Sorrento at your own pace, whether strolling the historic center, enjoying coastal views, or simply unwinding.

SUGGESTED ACCOMMODATION: Ara Maris Hotel

Amalfi Coast: Positano & Ravello

Spend the day with your private chauffeur exploring the Amalfi Coast. Visit the iconic village of Positano and the elegant hill town of Ravello, celebrated for its views and gardens. A full day immersed in one of Italy’s most dramatic coastlines.

SUGGESTED ACCOMMODATION: Ara Maris Hotel

Departure

Transfer by private vehicle from Sorrento to Rome Fiumicino Airport for your onward flight, concluding your Italian journey.

Depart from Italy

We design each itinerary around you, so this suggested itinerary is a starting point that we can tweak or transform into something completely bespoke to you.

Why we are the top choice for your next luxury trip.

Our unique approach to planning transformative experiences ensures our clients gain more than just a vacation: they come away with a greater understanding of the world, their place in it, and how the journey has enriched their lives.